Greetings, Shredderz! Today we’ve got another ad featuring Hawaiian (by way of Texas, naturally) big wave surfer Ken Bradshaw. If the board on the right hand side of the ad looks familiar, that’s because a few years ago I wrote up a different ad featuring Bradshaw, a surfboard with a loud pattern, and matching clothing.
The ad you see above originally ran in the May 1986 issue of Surfer Magazine (Vol 27, No 5). During the height of his pro career, Bradshaw had the reputation of being brash and self-assured. His swagger definitely comes across in the ad. I love the Bradshaw Hawaii logo and think it’s an underrated piece of graphic design.