Sagas of Shred Sagas of Shred

Sagas of Shred

Hobie Phil Edwards Model Ad

Greetings, Shredderz! If you’ve noticed that there have been more posts than usual, well, consider that one of the few benefits to a raging case of cabin fever. Once again my sincere hope is all of you are safe and sound. For today’s Sagas of Shred entry we have an ad featuring Phil…

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Sagas of Shred

Reno Abellira: Bold, Distinctive, Progressive

Greetings, Shredderz! First, and most importantly, I hope you and all of your families are safe and sound. It feels a little strange to write corny jokes about an obscure vintage surfwear ad with all of this going on. That said, I figure at least some of the three people who regularly read…

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Sagas of Shred

Occy for Peak Wetsuits

Greetings, Shredderz! Thursdays here at the world’s lowest budget vintage surfboard blog mean one thing: fresh scans of vintage surf ads, as part of the Sagas of Shred series. Mark Occhilupo has been a Sagas of Shred mainstay over the years. Occy’s world title redemption story in 1999 remains one of my favorite…

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Sagas of Shred

Brock Little for HIC

Greetings, Shredderz! For today’s Sagas of Shred entry we have an ad featuring the late, great legendary Hawaiian hellman Brock Little. I love the simplicity of this ad, which ran in the May 1991 issue of Surfing Magazine (Vol 27, No 5). It’s an ad for Hawaiian Island Creations. All it features is…

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Sagas of Shred

Dogtown Double Up Featuring Nathan Pratt

Greetings, Shredderz! For today’s Sagas of Shred entry we have not one but two ads featuring Seventies LA fixture Nathan Pratt. Both ads also feature legendary labels of yesteryear. First up we have a Body Glove advert from the June 1979 issue of Surfer Magazine (Vol 20, No 6). Look, I know this…

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Sagas of Shred

A Special PSA from Tom Curren

Greetings, Shredderz! Today on Sagas of Shred we have a special announcement from then-two-time World Champion Tom Curren. The advertisement you see below originally appeared in the June 1990 issue of Surfer Magazine (Vol 31, No 6). I’m not going to spend too much time on the actual message of the ad —…

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Sagas of Shred

1979 Lightning Bolt Surfboards Ad

Greetings, Shredderz! Here on the blog I’ve been writing a lot about the storied Lightning Bolt brand quite a bit: here’s a cool Rory Russell Model twin fin, and then I also happened to feature not one but two Darrell Beckmeier single fins. So for today’s installment of Sagas of Shred I figured…

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Sagas of Shred

Gordon & Smith HY-I and HY-II: Sagas of Shred

Greetings, Shredderz! Today we have an old advertisement from one of California’s most venerable surf brands: the one, the only Gordon & Smith. Here we have a very cool breakdown of G&S HY-I and HY-II models, which are both Mike Hynson signature models. I believe the document you see below is marketing collateral…

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Sagas of Shred

Lanty Wetsuits: Sagas of Shred

Greetings, Shredderz! Today we’ve got a doozy for you. (If you enjoy these scans of vintage surf ads, check out the entire Sagas of Shred series when you get a chance.) The ad you see below is for Lanty Wetsuits, a defunct wetsuit brand. At some point in the late Eighties Lanty had…

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Sagas of Shred

Brad Gerlach for O’Neill: Sagas of Shred

Greetings, Shredderz! Some of you may recall Brad Gerlach and his incredible head of hair from a few earlier appearances here on the blog. (Not to bite the hand that feeds, but if you do actually remember these previous posts, I’m officially worried that you have too much time on your hands.) This…

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