Greetings, Shredderz! Look, I might be on vacation (no surfing for me over the next few weeks, I’m afraid), but Sagas of Shred continues, paid time off or not. I’m away from my trusty stash of vintage Surfer magazines, so I’ll mostly be plucking some choice scans from the internet. Pictured here is a vintage Astrodeck ad featuring none other than Martin Potter AKA Pottz. Sagas of Shred has featured Potter afewtimes, mostly thanks to his work with Gotcha. The ad you see above also appears to feature the Pottz Pro Model, which was produced by Blue Hawaii, who sponsored Potter after his stint with Town & Country. And why is Pottz holding up a hand like he’s a crossing guard? Your guess is as good as mine. Confusion aside, though, this is an awesome ad featuring some of my favorite fixtures from the late Eighties / early Nineties surf scene, and I hope you enjoy it as much as I do.
Mahalo for reading and we’ll be back next Thursday evening with more vintage surf ad scans!
Greetings, Shredderz! Today’s Sagas of Shred entry — in which I scan an old surf magazine ad and write a bit about it — builds upon yesterday’s Blue Hawaii Pottz Pro Model post. As you can see in the photo above, it’s an advertisement for Pottz’s line of signature models shaped under the Blue Hawaii brand, but with a couple of very interesting twists. First, I wrote a separate Sagas of Shred post a few months back that featured the Blue Hawaii Pottz Pro Model, which you can find here.
The ad above — which originally ran in May 1991 issue of Surfing Magazine (Vol 27, No 5) — features a quad fin variant of the Pottz board. Gone is the flame spray along the rails, replaced by a twinzer fin setup, what I guess you would call a bat tail, and then some interesting concave out of the back. Glenn Minami shaped many boards for Martin Potter, starting at Town & Country during its early days, and then going on to found Blue Hawaii. The ad above, however, clearly features Wil Jobson, the shaper credited with inventing the twinzer fin setup.
Swellnet wrote up a post on Wil Jobson and the twinzer, and they also included this awesome close up of the business end of one of the Blue Hawaii / Pottz twinzer boards. The Swellnet board, however, was shaped by Stuart D’Arcy, and not Jobson. When you compare the Swellnet board above with the one featured in the Blue Hawaii ad, you’ll notice some key differences. First, the Blue Hawaii board has a different shape in the tail, and what looks like only two channels, versus the four in the Swellnet board above. However, both boards have the smaller twinzer stabilizing fins, which, according to Swellnet, are called canards.
And because here at Shred Sledz we celebrate Shawn Stussy’s entire catalog, of course we had to mention the board featured above. That board you see in the photo is a Shawn Stussy shaped personal rider that was apparently inspired by Jobson himself. The Stussy twinzer was sold at last year’s California Gold Surfboard Auction. Now, I know that Stussy shaped boards for Michael Tomson, who was CEO of Gotcha. Gotcha, in turn, was Pottz’s longtime clothing sponsor. Is it possible that somewhere in this mix Stussy got the idea to shape the twinzer pictured above? I can’t say for sure, but it certainly would be cool if that turned out to be the case.
Thanks for checking out Sagas of Shred and tune in next Thursday evening, California time, for more vintage surf ads.
If you’re a regular reader of this blog, by now you probably know that the one-man Shred Sledz staff has a soft spot for the surfboards of the 80s. And in a decade filled to the brim with colorful characters and even more eye-catching boards, Martin Potter stands out. Pottz’s “Saint” Town & Country twin fin is his most famous board. In fact, its signature green and yellow spray job is still emulated today. The Blue Hawaii Pottz Model might not be as famous, but it’s a stick that has many fans, especially for examples bearing the signature blue flame airbrush around the rails.
The photo featured above is an old Blue Hawaii ad that appeared in Surfer Magazine in 1988. Blue Hawaii was a surfboard brand that is sadly no more. I believe Blue Hawaii was founded by shaper Glenn Minami, who was the original shaper behind Pottz’s famous “Saint” twin fin. Stoked-n-Board claims Blue Hawaii was founded in 1984. I’m guessing Minami must have left Town & Country around the same time, and brought Pottz with him shortly afterwards.
The other thing that’s interesting about the ad is the customizable “bullseye” spray job that could be applied to boards. I have scoured the internet for examples of a Blue Hawaii Pottz Model with a bullseye design, but I was only able to find one. Even so, I think the example below is a custom spray job for an actual Martin Potter personal rider, versus a mass-produced version that is offered in the advertisement. I’m wondering if the board on the far right was actually the inspiration for the bullseye design in the ad.
I also can’t get enough of the shipping rates. Granted, the advertisement ran 30 years ago, but $25 to get a board shipped from Hawaii to the mainland? That is absolute madness. I’d almost take those rates over the board!
If you have any leads on some pictures of a Blue Hawaii Pottz Model with a bullseye airbrush on it, I’d love to learn more. Otherwise, thanks for reading and stop by next week for even more Sagas of Shred.
When I stumbled across this HIC board on Craigslist, I thought it must have been a Martin Potter pro model, as evidenced by the giant logo on the bottom of the board (see left).
However, the more research I do, I can’t find any evidence of Pottz having ever been a team rider for Hawaiian Island Creations. Pottz’s most famous boards were for Town & Country Surfboards and Blue Hawaii Surf, which you can see pictured below:
If you look closely, you can see the “Pottz Pro Model” logo on the HIC board is a perfect replica of the Blue Hawaii board above. This makes me think that it simply might be a decal or something else.
The HIC board has “Team” written on the stringer, which strikes me as something of an odd touch as well. Finally, there is a clear signature from Chuck Andrus, whom Stoked-N-Board lists as having been an HIC shaper.
Check out the board here and drop me a note if you have any ideas as to the origins of this board!