The Archive

Sagas of Shred

1979 Lightning Bolt Surfboards Ad

Greetings, Shredderz! Here on the blog I’ve been writing a lot about the storied Lightning Bolt brand quite a bit: here’s a cool Rory Russell Model twin fin, and then I also happened to feature not one but two Darrell Beckmeier single fins. So for today’s installment of Sagas of Shred I figured…

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Sagas of Shred

Lightning Bolt Board Meeting: Sagas of Shred

Here’s a great vintage Lightning Bolt ad from 1980 that originally appeared in Surfer Magazine. I love the corporate goals laid out in the ad (“Surf your brains out! Get tubed!”). Thanks for reading and check back in next Thursday evening for more vintage surf ads.

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Sagas of Shred

Lightning Bolt at the Bu: Sagas of Shred

Greetings, Shredderz! For those of you who aren’t familiar with Sagas of Shred, it is a series on the blog in which I feature a scan of a different vintage surf ad every Thursday night. If, like me, you live in California, this time of year means it’s time for south swells. And…

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Sagas of Shred

The Lady is A Champ: Margo Oberg for Lightning Bolt

Greetings, Shredderz! Welcome to the latest installment of Sagas of Shred, the series that brings new vintage surf ads every single Thursday. Here we have an old Lightning Bolt ad featuring none other than Margo Oberg. Oberg’s entire Encyclopedia of Surfing entry is well worth the read. Not only was she a trailblazer…

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