The Archive

Sagas of Shred

Rhythm Division: Sagas of Shred

Before “More Core”, Gotcha was apparently focused on keeping the beat. Sagas of Shred has featured some Gotcha ads before, including this classic, and for good reason. I still think Gotcha’s contributions to surf culture are criminally overlooked. (On a related note, here’s an incredible Stussy thruster that belonged to Gotcha founder Michael…

Continue reading
Sagas of Shred

Superior Mothers: Sagas of Shred

Is this More Core Division lineup from 1991 the greatest surf team ever assembled? Dino Andino, Brock Little, Sunny Garcia, Martin Potter, Matt Archbold, Cheyne Horna, Gerry Lopez, Michael Ho and Derek Ho. That is just stacked! There’s a lot of hair and a lot of swagger in this ad, and I couldn’t…

Continue reading

Surf by category