Social Media Roundup: Last of the Decade

Greetings, Shredderz! Hope you are all enjoying the last few days of the decade. I can’t think of a better way to say goodbye to 2019 than by checking out some sweet sticks, so without any further ado, here are some of my favorite social media posts from the past month or so.

Stab Magazine called Tom Curren’s Maurice Cole-shaped reverse vee “the most famous board ever shaped”, and it’s hard to argue with that description. The Surfer’s Journal recently weighed in with some cool trivia, letting us know that there were two boards with the signature yellow rails and logo-less design: a 7’3″, along with the more famous 7’8″ featured in Servais’ timeless cutback photo. The existence of the nearly identical 7’3″ and 7’8″ boards is described at length in the Stab Magazine article linked in the first sentence of the caption.

Here’s where things get weird: in last month’s Social Media Roundup I featured an Instagram post from Maurice Cole himself, posing alongside an 8’0″ board with the same reverse vee, yellow rails and blank logos. Cole also claims the 8’0″ was shaped in 1991, along with the 7’3″ and 7’8″. Does this mean there are actually three reverse vee boards, and not two? I figure if anyone knows it’s Maurice Cole, but consider me intrigued.

Rob Machado is a Pipeline Master, he gets paid to travel the world and surf his brains out, and he’s also got phenomenal hair. If you find yourself running out of reasons to be jealous of the dude — who, by all accounts, is a super nice guy — he also gets Skip Frye boards for Christmas. This one is a beautiful 7’11” Frye Nozzle.

Speaking of things I’d like to see under my Christmas tree, add a Marc Andreini balsa Serena model to the list. My 9’0″ Andreini Serena is probably my favorite board of all time. You can see Marc posing alongside a different board in the picture immediately above this caption — note the White Owl logo on the deck, whereas the first board doesn’t have any logos. The logo-less Serena is actually a gift to the woman whom the board was named after, which makes it even cooler.

There’s no special significance to this shot, which was taken by multi-hyphenate Andrew Kidman. It’s just a gorgeous photo of a skilled craftsman that highlights the beauty and skill of hand shaping surfboards. RIP Allan Byrne.

The Campbell Brothers have been featured in the Social Media Roundup countless times now. They always have cool tidbits from their decades long history with one of surfing’s most enduring designs. Here’s an early Hawaiian quiver from 1983, featuring a trio of sweet sleds. Check out that Cafe Haleiwa logo on the far left!

Clipz: Random Selections

Greetings, Shredderz! Here’s a rundown of some of my favorite surf and surfboard-related videos in recent memory.

There’s a good chance that some of you will see a Firewire Surfboards video and want to throw up in your mouths a little bit. Sorry but I’m not sorry. It’s particularly hard to feel any remorse when Rob Machado has made such a graceful transition to middle age, partially due to his embrace of alternative designs. I love watching him surf this mid-length fish. I continue to be fascinated by Machado’s insistence on dropping edits with below average waves when every other surfer in the world has to go halfway around the world to find something worthy of an Instagram post. Anyway, Machado’s Seaside and Beyond model looks super fun. I love the relaxed takeoffs, coupled with the ability to fly past flat sections, and finally a shocking amount of maneuverability in the turns. Here’s a different clip of Machado explaining the genesis of the new Seaside and Beyond model.

For more talented San Diego surfer / shapers, here’s Ryan Burch weighing in on a couple of different topics. I can’t believe Slater asked Burch to make him a longboard! I don’t think I’ve ever seen footage of Slater surfing anything other than super high performance equipment, so I hope Burch reconsiders his stance of declining to shape the stick.

If you’d rather watch Ryan Burch surf than talk, then hopefully the above clip scratches that itch for you. Personally I’m a fan of both!

The power balance in the surf media seems to be shifting away from the legacy outlets, which mostly have their roots in print, towards YouTube series from individual surfers. There’s a lot of good stuff out there, but even in this crowded field Mason Ho stands out. Like the other surfers mentioned above, Ho is pretty open-minded when it comes to his equipment. In this day and age when Pipe step up boards are barely over six feet, Mason seems to relish going longer than a lot of his contemporaries. Here he surfs a 6’9″ Matt Biolos board whose length and rocker seem like they’d be a better fit in an early Taylor Steele flick. Also, Mason appears to have more fun than anyone when it comes to actually surfing, and that always makes him a pleasure to watch.

Clipz: Here and There

Greetings, Shredderz! Welcome to the latest installment of Clipz, where we’ll be serving up a heaping helping of tasty surfboard related videos. Kick back, relax and press play.

By now you are probably familiar with Ryan Lovelace, the young Santa Barbara-based shaper with a ridiculous waitlist and a passionate following for his entirely hand shaped, often colorful creations. Lovelace, along with photographer Morgan Maassen and surfer / artist Trevor Gordon, just released a sweet little clip titled “Dusts of Gold”, which you can watch above. I wrote up an earlier Gordon video effort in a previous entry. Maassen just might be my favorite surf photographer from this current generation from photogs; he’s responsible for the gorgeous photo you see at the top of the page, which I found via his Instagram account.

“Dusts of Gold” features a truly out-there Lovelace shape that will win you any game of surf hipster bingo: it’s a side cut edge board flex tail twin fin. Jokes aside, the board looks blazing fast under Gordon’s feet, and Maassen makes Rincon look downright romantic, crowds and all. It’s really cool to see a clip showing the full lifecycle of a board from its inception to its eventual journeys on some of California’s most iconic waves.

I loved this clip of Rob Machado messing around on a single fin in some strictly mediocre waves. I hate to say that it feels relatable, because, well, it’s Machado, man, but there’s something very nice — relaxing, even — about seeing ultra talented surfers ride waves that aren’t above my pay grade. Post-tour, Machado has taken a strong interest in alternative shapes, and I’m always excited to see what he’s surfing.

Likewise, there’s something special about this clip of Machado surfing his Go Fish model in a dreamy French lineup. Yeah, yeah, I know, it’s a Firewire. But I’d like to think that I can support both the traditional craftsmanship of hand made surfboards from local shapers, as well as companies that innovate and try new things. Hot button topics aside, I love the soft European afternoon lighting, the welcoming green of the ocean, and Machado’s unhurried style on some small but super fun waves.